Sep 30, 2021
**This episode is brought to you by MuteSix, FenixCommerce, and EcoCart**
“To not allow it to change us that will be the biggest mistake in the pandemic,” says Adam. Today we have Adam Bridegan, Co-Founder of Made In, former CMO of Rhone, and Founder of Gaylord.
Adam didn't grow up well off. His parents believed in him and had always encouraged him to give back to the community. Since its founding, Adam has been at Rhone. While there, one of his team members co-founded Made In, a direct-to-consumer brand.
Adam is a father of 3 kids. He has always been busy with work and building things, but Covid coupled with his wife's scare with breast cancer, made him stop and reflect on his life, his children, and the decisions in his life. That's why Adam calls it his turning point.
In part 1, he talks about:
* Gratitude
* His life before the pandemic
* The pandemic as a turning point
* Experience with Covid
Join Ramon Vela and Adam Bridegan as they break down the inside story on The Story of a Brand.
For more on Gaylord, visit: http://gaylord.io
Subscribe and Listen to the podcast on all major apps. Just search for The Story of a Brand. Click here to listen on Apple Podcast or Spotify.
*
OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.
MuteSix is the leading agency in performance marketing.
They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.
They're currently offering listeners a FREE omnichannel marketing audit.
Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.
The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.
For your free digital marketing consultation, visit: mutesix.com/storyofabrand
*
This episode is also brought to you by Fenix Commerce.
Folks, we all know delivery and shipping are a major pain.
Fortunately, with FenixCommerce, you can now deliver a better customer experience AND improve conversions up to 14% by providing personalized actual delivery dates and options directly on your Webstore.
And post-purchase, stay on top of things with Fenix proactive delivery alerts.
Retailers, brands, and online merchants big and small trust FenixCommerce to optimize the entire order, shipping, and delivery experience, so why not you.
For more details, check out fenixcommerce.com.
*
This episode is also brought to you by EcoCart.
EcoCart is an e-commerce plugin that encourages checkout by allowing your customers to shop carbon neutral with you.
And we all know that Sustainability is now a driving factor in consumers’ purchasing decisions.
That’s why the 1,500+ brands that use EcoCart like APL, BarkBox, Ancient Nutrition, and OLIPOP are seeing a massive boost to customer loyalty and engagement as well as up to 20% increase in cart conversion rates.
Get started today. Go to ecocart.io/sob