Aug 30, 2021
**This episode is brought to you by MuteSix, Gorgias, and Attentive**
In the second part of this feature, “clever customer experience and
optimized eCommerce flow are essential,” says Dane Baker,
Co-Founder of EcoCart. According to
him, communicating with customers and doing initiatives in
conjunction with EcoCart can give better results.
He mentions that bringing solutions to brands was challenging, but
brands were convinced because EcoCart boosted conversion rates.
EcoCart works with brands of all shapes and sizes. On average, 1
percent to 2 percent of the order value is the cost to make an
“order” carbon neutral.
Dane emphasizes that real-time impact counters can create goodwill
in the customer's eyes. Through such counters, consumers can align
with a brand. It brings about a connection between brand and
consumer.
In part 2 of this episode of The Story of a Brand, Dane talks
about:
* Challenges EcoCart overcame
* The impact of a real-time counter
* EcoCart’s ideal customer
* How to get started with EcoCart
* Metrics they see
* Strategies for getting success
Join Ramon
Vela and Dane Baker as they break down the inside story on
The Story of a
Brand.
For more on EcoCart, visit: https://ecocart.io/
Subscribe and Listen to the podcast on all major apps. Listeners
can also search for The Story of a Brand. Click here to listen on
Apple Podcast or
Spotify.
*
This episode was brought to you by MuteSix.
MuteSix is the leading agency in performance marketing.
They have been in this space for nearly eight years, growing and
scaling the world’s most recognizable e-commerce brands with
breakthrough creative, targeted media buying, and data-driven
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The audit covers all digital marketing channels, including
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Influencer, Programmatic, and Website CRO.
For your free digital marketing consultation, visit: mutesix.com/storyofabrand
*
This episode was brought to you by Attentive.
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*
This episode is also brought to you by Gorgias.
Did you know that loyal customers are 9x more likely to convert
compared to a first-time shopper?
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mention the Story of a Brand podcast for two months free.