Initially, Tim Nybo
Co-Founder of Vincero Watches
had moved to China after college with his co-founders to learn
about manufacturing. They weren't even focused on watches. They had
just come upon watches by chance; they didn't even know how hot the
market was getting here in the states. But they decided to jump in
100% and learn as much as possible along the way. It was this
attitude of "going all in" and "willingness to learn new things"
that has helped them make Vincero Watches into a premium DTC
In Part 1 of this feature, Tim discusses Why can't do
entrepreneurship with 50% effort, Why not having the infrastructure
for growth was a mistake, Why you should choose co-founders
who compliment your strengths and who you enjoy, Why part of
business is having a plan A, B, C (regarding China Tariffs), Why
"once they click, you must exceed expectations", Why they
design products with feedback from their loyalty program, Why
their demo consists of people who are ambitious and on the road to
success, What the "person to person" concept is and why it's so
important to Vincero, What the DTC concept really means to brands,
and so much more.
Join us while Ramon Vela
in Part 1 of this episode and listen to him share the inside story
of a brand.