In today's special episode, we bring you our interview with
, Owner & CTO of Guidance, live at the Fashion
Digital LA 2019.
Listen as Ramon
interviews Jon as he shares his advice for retail brands
as they navigate the digital & e-commerce landscape.
In this brief special episode, Jon shares the story of building an
e-commerce brand. Including everything from how they worked with
K-Swiss and Tom's to help them with their digital strategy, how
product drops put pressure on an e-commerce platform and what to
do, how born on the web brands are going omnichannel, how Shopify
Plus is tackling enterprise prime time, how to outsource your web
and creative, and what the latest trend in e-commerce is doing to
change how we cross-sell and upsell products.