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The Story of a Brand

Sep 28, 2020

In the first part of this Feature, Jennie Yoon, Founder & CEO at Kinn, comes on the show today to share her story of creating Kinn. After a tragic incident happened, Jenny Yoon and her family lost their priceless and near irreplaceable heirlooms. Anyone who’s saved a watch or family engagement ring understands the pure beauty that it holds in capturing nostalgia. Jenny Yoon especially understands this as she talks about how “jewelry is more than an accessory … it’s a time machine...”  With every purchase at Kinn, it’s a purchase for a quality ring and memories that are going to last lifetimes.  
In part one, Jennie discusses Who is Kinn; Jenny’s Journey into Creating Kinn; Re-finding your career path and figuring it out; The early challenges of growing a business in a competitive space; Pricing and marketing in the jewelry world; Marketing your company and making it work; Advice for all young entrepreneurs; And so much more. 
Join us while Ramon Vela interviews Jennie in Part 1 of this episode and listen to her share the inside story of a brand.

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