In today’s Feature co-founders, Oliver Zak
talk about all things Mad Rabbit
college buddies always knew they wanted to start their own
business. But it was their inexhaustible love of research that led
them down the rabbit hole and into the world of tattoo aftercare.
In a niche market full of possibilities, these co-founders are on
the fast-track to success. Find out how two unique individuals
created one unique brand, this is their story.
In the first part of this episode, Selom and Oliver discuss Why
they saw a need to develop skincare products specifically for
tattoos; How the idea for their brand sprouted up while they were
in college- how they prioritized their product over schoolwork, and
how that paid off; The history of their friendship and their early
experiences dabbling as entrepreneurs; Why they value their college
experience; encourage others to learn outside the classroom as
well; Why they decided to explore the tattoo market; the advantages
of embracing the tattoo lifestyle; How their love of research
turned out to be a key advantage for their success; What they did
to start building a community around their brand; clever social
media stunt, marketing, product feedback, and more.