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The Story of a Brand

Jun 23, 2020

In Part 2 of this Feature, Brian Bushell, Co-Founder, and CEO of By Humankind, continues sharing the story of this amazing personal care brand dedicated to both creating clean effective products while reducing single-use plastic waste.
In Part 2, Brian discusses Predictions for a post COVID world, How their communication has changed because of the pandemic, Why customers want to feel aligned with your brand values, Why "Cutting Onions" is Brian's dream job, The 2 causes of failure, Why decisions are based on these 2 things, Why it's difficult to ask people for things you really need and so much more. 
Join us while Ramon Vela interviews Brian in Part 2 of this episode and listen to her share the inside story of his brand.
For more on By Humankind visit:
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