In part 2 of this special episode, Kristen LaFrance
, Head of Community &
Growth for Churn Buster
, the #1 tool for recovering failed
payments and preventing involuntary churn for subscription
e-commerce & SaaS brands, continue to share insights on how
subscription businesses can use psychology to retain more
In Part 2, Kristen Breaks down each of the major subscription
categories: Replenishment, Access, Curation; She breaks down the
customer psychology for each category, and then she Breaks down the
specific tactics to combat each challenge.
Join us while Ramon Vela
interviews Kristen in Part 1 of this
episode and listen to her share the inside story of a brand.